2days Class | Why is Social Media important?
a description from Brian Solis:
"...for individuals, it represents the democratization of media and equalization of influence. It presents an equal opportunity platform to broadcast and publish at will, earning audiences and prominence that directly align with the level of individual participation and investment in engagement. The socialization of media affects and empowers more than personal brands however. Essentially all brands are entitled to become media, earn audiences and build online communities, and that is powerful as well as emancipating."
Read full article | here
